EQUINOX
Overview
EQUINOX is a 3-day E-Summit, It envisions creating an engaging environment where students tackle real-world challenges & ignite their entrepreneurial spirit
Domain
Social Media
Print Design
Event Branding
Category
E-Summit
branding
KEYNOTE
Led the ‘What the E?’ campaign, using mystery and minimal design to fuel pre‑event excitement
Overview
EQUINOX is a 3-day E-Summit, It envisions creating an engaging environment where students tackle real-world challenges & ignite their entrepreneurial spirit
Domain
Social Media
Print Design
Event Branding
Category
E-Summit branding
KEYNOTE
Led the ‘What the E?’ campaign, using mystery and minimal design to fuel pre‑event excitement
Equinox at CIE brought together 8 sub-events, 6 speakers, 400+ participants, and 9 partners, hence design collaterals range from digital promotions and speaker creatives to partner assets, event signage, and on-ground materials, all designed with one single consistent visual identity
Equinox at CIE brought together 8 sub-events, 6 speakers, 400+ participants, and 9 partners, hence design collaterals range from digital promotions and speaker creatives to partner assets, event signage, and on-ground materials, all designed with one single consistent visual identity.
Equinox at CIE brought together 8 sub-events, 6 speakers, 400+ participants, and 9 partners, hence design collaterals range from digital promotions and speaker creatives to partner assets, event signage, and on-ground materials, all designed with one single consistent visual identity
THE
CHALLENGE
THE CHALLENGE
The visual identity needed to:
The visual identity needed to:
Build anticipation through pre-event marketing
Unify fragmented spaces (8 different sub-events, one cohesive brand)
Build anticipation through pre-event marketing
Unify fragmented spaces
(8 different sub-events, one cohesive brand)
SUB EVENTS
SUB EVENTS
Campaign Strategy
What The E?
Campaign Strategy
What The E?
Campaign Strategy
What The E?
Digital
Media
Digital
Media
Digital
Media
Media
Media
Media
